Brief:  Rock The Bells asked for new ways to leverage their icons and digital publications to increase the efficacy of their apparel business’s brand collaborations.

Scope: Strategy, paid social management, creative development, email marketing

Methodology: We used our blend of creators, strategic media buys, and creative to produce a digital flight that impact brand and performance metrics.

• 32% of total inventory sold via email pre-order campaigns.

• Prospecting campaign CTR 18.7%

• TOF / Prospecting Campaigns resulting in 1.6x ROAS

• Retargeting campaigns resulting in 3.1x ROAS